
In Focus: Prime Central London – 2026
Contains 7 articles"From caution to commitment"
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"From caution to commitment"

"Understanding what makes prime central London's rental market unique"

"Key insights from the Savills World Cities Prime Residential Index"

"Strong demand and a return to seasonality"

"Best-in-class services and schools drive demand"
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"As the prime rental market adjusts to the Renters' Rights Act, new trends are beginning to emerge. We discuss what's driving rental growth across the UK's prime market, with notable differences between property types and price points. While our recent survey reveals how landlords are responding to the changing regulatory landscape."

"Rents continue to grow across the prime markets, although increases are stronger in markets most impacted by the Renters’ Rights Act."

"Our survey of more than 230 prime landlords reveals how the Renters' Rights Act is shaping sentiment, portfolio decisions and investment strategies."
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"The 1st May 2026 marks the biggest change to the residential lettings industry in over 30 years. As we enter the much-anticipated ‘new age’ of the private rented sector, we look at the key changes, the longer-term roadmap, and who the landlords and tenants of the future will be."