Australia’s Inaugural Transport & Logistics Exhibition
Road, sea, rail and air transport carriers came together with warehousing, infrastructure, materials and safety equipment suppliers when the inaugural MegaTrans expo took place at the Melbourne Convention and Exhibition Centre earlier this month.
Savills Australia was the only commercial property company to attend the debut event, with the national Industrial & Business Services division organising a booth, complete with a Daytona car-racing machine and custom booklets.
Perth Industrial & Business Services Director, James Condon, Melbourne South-East Directors Kosta Filinis and Gareth Jackson, Melbourne CBD Director Greg Jensz, and Executives Tom Lund and Alex Andrews represented Savills, and were among the roughly 9,600 people who attended the three-day event.
Marketing Collateral … And an Arcade Machine
One hundred Savills-branded booklets were distributed throughout the three days, with six leads generated, including one for a Melbourne-based cold storage company.
But it was the Daytona 500 car-racing machine that really resonated with the crowds, breaking the ice and encouraging people to stop by the Savills booth and spend time with the team.
“The car-racing arcade machine was a novelty attraction and gave us a relaxed topic of conversation before talking shop,” Mr Condon said.
“The brochure provided the perfect segue way, highlighting our extensive experience working with national groups to execute their warehouse requirements.”
Mr Condon, who has 15 years’ experience in leasing out industrial assets, said Savills was well suited to the MegaTrans purpose, with more than 35 industrial agents across Australia and New Zealand, and more than 20 additional operators throughout the Asia Pacific.
“MegaTrans is focused on the transport and logistics sector, which is exactly the space we operate in,” he said.
“We have one of the strongest industrial leasing teams nationally, with more than 150 years of combined experience between our state directors, so we therefore have the depth of experience to assist corporate logistics companies with their industrial property needs, both nationally and internationally.”
Mr Condon works closely with New South Wales Director Darren Curry, Queensland state Director Callum Stenson, South Australia Director Steve Bobridge, Melbourne South-East Director Kosta Filinis, and Melbourne CBD Director Greg Jensz to deliver best-in-class industrial leasing solutions across the country.
He said the team could provide one point of contact to assist transport and logistics companies in rolling out their national warehouse requirements with confidence and confidentiality.
Sewing the Seeds for Success
Mr Condon said the primary purpose of getting involved in this year’s MegaTrans exhibition was to promote the Savills brand and highlight the agency’s strong expertise in the industrial sector.
“We wanted to assist our clients to lease their properties where they have vacancy, and build relationships with the tenants who we met at the MegaTrans expo,” he said.
“It’s a prime opportunity to sell our expertise in assisting companies to source and secure warehouse space, whether it be for existing properties or on a build-to-suit basis.”
In the days following the exhibition, the national Industrial & Business Services team agreed that MegaTrans was a worthwhile annual addition to the Savills calendar, and intends to participate again.
“MegaTrans can target the majority of our current and future clients in one place, and we look forward to having a presence and building our client relationships at future expos,” Mr Condon said.